In Times Neue Roman’s Late Night Toronto, a hand-made mask, portraying Mayor Rob Ford infects the city. The mask becomes a vehicle to explore the dark and decadent geographies of Toronto after-hours. Directed by Glenn Michael, the video features a wildly diverse group of Toronto artists ranging from drag queen-mayoral candidate Keith Cole to producer-rapper Rich Kidd who also lends a vocal to the song.
In conjunction with the song and video, the band has built a interactive Tumblr page to document Toronto’s after-hours happenings. Instagram users can tag #LateNightToronto on their nocturnal photos, and the images will automatically appear here.